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Sales25 Jan 2026 5 min read

Converting WhatsApp enquiries into bookings, at scale

A repeatable 7-step playbook that takes an enquiry from "hi price kya hai" to a confirmed payment link in under 24 hours.

R
Rohan Kapoor
Sales Lead, TraWe

WhatsApp is where Indian travel is sold. But most agencies treat it as a chat app, not a sales channel. Here is the seven-step loop our best operators run every day.

  • 1. Auto-log every new number as a lead with source = WhatsApp.
  • 2. Ask three qualifying questions in the first reply โ€” dates, pax, budget.
  • 3. Send a shortlist of 2 itineraries within 2 hours, not 2 days.
  • 4. Attach a branded PDF quotation with a valid-till date.
  • 5. Follow up on day 1, day 3, day 7 with different angles.
  • 6. Collect 25% via a Razorpay link inside the same thread.
  • 7. Send the voucher PDF automatically the moment payment clears.
"Speed of first meaningful reply is the single biggest predictor of a closed booking. Beat two hours and you win most of your quotes."
#WhatsApp#Sales#Playbook